The Power of Personal Branding: Why It Matters for Sole Traders When I have the opportunity to speak either from stage or one-on-one in a sales conversation or private coaching session, I always talk about the importance of building a strong personal brand to ensure...
Talking about the benefits of your product or service rather than focussing on the features, is the key to winning more customers and selling smarter. Shift you conversation. We spent last weekend in the van on a property in the New England Highlands with family and...
It is critical to have LinkedIn strategies in place to establish yourself as an authority. Your LinkedIn account makes it easier for you to connect with people and opportunities as compared to other job boards or social networking platforms. One of the training...
If you’re in business, then now more than ever, it’s imperative that you are able to maximise the opportunity that is out there on LinkedIn by turning the spotlight on your LinkedIn Profile. Unfortunately, the majority of people do not know how to set up their...
Discover how you can transform your brand identity to capture the hearts and minds of your target audience. I want to talk to you today about steps to build your personal brand and attract more A-grade clients. This week I presented to a group of CPA’s about...
Master the art of follow-up and boost your sales conversion rates. With organising an upcoming conference for POWERtalk Australia on the Gold Coast, finalising plans for the May 23, Personal Branding & Style Retreat at Airlie Beach, (2 spots still available). A...
